Q1What is LLM SEO?
LLM SEO is improving how large language models such as ChatGPT, Gemini, Claude and Perplexity understand and mention your brand. It overlaps heavily with SEO and GEO, with extra focus on brand facts, third-party sources and sampling AI answers.
Q2Can you get my company recommended by ChatGPT?
We can't guarantee it, because AI providers decide what their models say. What we can do is improve the quality, consistency and authority of information about your company, which makes accurate mentions more likely.
Q3Where do AI assistants get information about companies?
From what they learned during training and, for many assistants, from live web search. That includes your website, directories, review sites, news coverage, industry lists and public knowledge bases.
Q4Should I block or allow AI crawlers?
It's a business decision. Blocking some crawlers may reduce how your content is used in certain AI products; allowing them may improve visibility. Google, for example, offers a Google-Extended control for some AI uses separate from Search. We explain the trade-offs and configure robots.txt to match your choice.
Q5How do you measure LLM SEO?
We use a fixed set of prompts and sample answers from major assistants each month, recording whether you are mentioned, how you are described and which sources appear. We also track AI referral traffic and leads in GA4.
Q6How can we fix wrong facts that AI repeats?
We find where the wrong information comes from, such as old listings, outdated pages or press, and correct it at the source. We then publish clear, accurate information on your website and profiles.
Q7Is LLM SEO different from GEO?
They overlap. GEO is usually used for AI-powered search engines like Google AI Overviews and Perplexity; LLM SEO is a broader term for how language models represent your brand. We run them together in one programme.
Q8How long does it take to see changes?
Some assistants that search the web can reflect fixes within weeks. Others change only when their models are updated. Most clients see clearer trends after 3โ6 months.
Q9Which assistants do you sample?
Typically ChatGPT, Gemini, Claude, Perplexity and Microsoft Copilot, plus Google's AI features. We can add assistants popular in your market.
Q10Can you remove negative information from AI answers?
We can't remove information directly. We can correct inaccurate sources, publish accurate information and build positive coverage, which may change answers over time.
Q11Does schema markup help with LLMs?
Structured data helps search engines understand your content, but it is not a shortcut. We use schema that matches visible content as part of a wider programme.
Q12Is LLM SEO worth it for B2B companies?
Often yes, because B2B buyers increasingly use AI assistants to research vendors and shortlist options.